Several companies are dropping Houston Texans quarterback Deshaun Watson as a celebrity spokesman over sex misconduct allegations.
Nike and Reliant suspended their contracts with Watson on Wednesday.
HEB said its relationship with Watson ended with the 2020 season and won’t be renewed.
There are also reports Watson may lose his sponsorship with Beats By Dre.
Almost two-dozen massage therapists have sued Watson over the past few weeks. The NFL and Houston police are investigating.
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